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Social Media and Marketing Coordinator
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Posted: 08/03/2022
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Social Media and Marketing Coordinator
Reports to: Director of Philanthropy and Communications
Status: Part-time, hourly
Location: Orlando, FL - HybridOne Purse is a non-profit organization that empowers survivors of sex trafficking through Employment and Education to prevent re-exploitation. We have a unique model that includes a social enterprise where survivors run an e-commerce purse shop and revenues are reinvested into the work-therapy program.
We are seeking a driven and passionate individual to join a community of women focused on producing positive social change and empowering survivors!
Position Summary:
Position is responsible for creating all social media content and assisting with marketing activities to increase engagement and e-commerce business.
The Social Media and Marketing Coordinator for One Purse will direct the following key areas of responsibility:
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Content
In-depth knowledge of varying social media platforms and awareness of changing social media trends and formats
Coordinates the production and upload of social media content, email marketing content, website copy, photography, graphics, and other content
Responsible for increasing social media engagement
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E-commerce
Responsible for the development of e-commerce marketing initiatives including advertising, pricing, promotions, and customer support strategies
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Reporting
Analyzes all e-commerce marketing, social media and email campaigns and activities
Assesses key performance indicators and implements initiatives to increase purse donations and revenues, acquisition of donors, and customer retention
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Integrated Communications
Experience with automated workflows
Proficient with Mailchimp or similar software
Position Requirements:
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Bachelor’s degree in Communications, Digital Marketing, related field or comparable work experience
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Minimum 2 years of experience working in marketing and communications
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Ability to work occasional evenings, early mornings, and weekends as job requires
Competencies:
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Technical expertise
Has experience in using e-commerce, social media, email marketing, and website
platforms and programs
Ability to use spreadsheets for analyzing and reporting data
Graphic design skills desired-
Strategic Ability
Generates a clear personal vision of what the future could be like
Has a clear set of targets and priorities
Has a strong strategic sense of where to go next
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Decision-Making Ability
Establishes priorities decisively for themselves and others
Works positively and effectively in ambiguous circumstances
Quantifies the influence that major decisions are likely to have
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Growth Minded
Self-starter who seeks opportunities for personal growth
Ability to receive and grow from constructive feedback
Challenges growth in others through healthy communication in staff meetings, employee reviews, and all internal facing relationships
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Teamwork and Delegation
Ability to build rapport and collaborate with others within the organization and externally
Builds “bridges” with others to maximize cooperation and consistency
Invites input from others with different experiences or perspectives
Gives clear and easy-to-understand instructions
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Results Focus
Encourages people to think about how their efforts are adding value
Demonstrates consistent enthusiasm for achieving results
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Written and Verbal Communication
Varies style to meet the needs of different audiences
Is clear and informative in all communication and comfortable speaking with One Purse Champions, i.e. Business & Community Partners, donors and volunteers
Shows attention to detail, providing content free of grammatical or spelling errors
Ensures that all communications represent the brand and values of One Purse
Forward Resume to Admin@onepurse.org.
213 N. Mills Ave
Orlando, FL 32801
Onepurse.orgMission, Vision, Values
Mission
One Purse empowers survivors of sex trafficking to build healthy and sustainable lives.
Vision
Every survivor of sex trafficking has access to resources to embrace freedom and a
hope-filled future.
Values-
we affirm the dignity and worth of every human being
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we honor beauty cultivated through brokenness
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we serve all stakeholders with excellence
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we encourage hope in all circumstances
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we do hard things with grace and perseverance
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we collaborate for the cause of love and justice
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we celebrate the freedom and flourishing available to all in Jesus
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